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Why Our Clients Work With Us

In a world full of finanical sound bites, read on to see why our clients seek out our advice.



How Traditional Finanical Planners Work

If you have had any previous experience with a financial advisor, chances are the conversation revolved around how much money you have and where it’s located. It would seem that most investment firms share the same singular focus of trying to find better products that earn a higher rate of return which often take more risk. For all of the fancy analytics and mathematical acrobatics available today, nobody has yet figured out how to predict the future. Earning higher returns is certainly not a bad thing, and something we can help you with as well, however we believe we should help our clients avoid money they could be losing unnecessarily before considering options that require more risk. Return is not the only thing to consider when evaluating the efficiency of your own personal economic model.


How We Work

Our approach is unique for a few different reasons. At Finanical Design Strategies, we take a 360 degree look at your financial picture, as opposed to focusing soley on rate of return. To understand this and how it is relevant to finanica planning, you must first understand how money works.


Three Types of Money

There are three types of money:


The money used to secure your financial future must somehow come from these three areas.


Accumulated money represents the dollars you currently have invested and are currently saving. You could focus your attention on these dollars in order to find better investments that potentially pay higher rates of return.


Lifestyle money represents the dollars you are spending to maintain your current standard of living: where you live, what you eat, where you vacation etc. For many people, this is where the conversation ends. While everyone wants to solve their financial problems reducing their current standard of living is not a popular option.

What if there were a way to address the issue without having to incur more risk or impact your present lifestyle? I’m glad you asked!


Transferred money represents the dollars you may be transferring away unknowingly, and unnecessarily. Such as:

  • How you pay for your house,

  • What you pay in taxes

  • How you fund your retirement accounts

  • Non-deductible interest

  • How you pay for major capital purchases like cars, education, weddings, and other large expenses.

There are really only two ways a financial advisor can be of help to you:

1. By finding better products that pay higher rates of return requiring more risk

2. By helping you be more efficient by avoiding unnecessarily losses


We believe that there is more opportunity to serve my clients by helping them first avoid the losses, before trying to pick the winners. Our focus with clients begins with eliminating the involuntary and unnecessary wealth transfers.


Consider this. There are two ways to fill up a bucket that has holes in it. One way is to pour more in, and the other is to first plug the holes, then the bucket will fill up even if the flow is just a trickle. Which strategy more closely resembles the way you are currently approaching financial management?



This is why we are different. Our approach aims to plug the holes and return those dollars back to you with no changes to your lifestyle, and with no additiona risk.




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2415 Owen Rd, Suite A

Fenton, MI 48430

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Investment Advisory Services offered through Retirement Wealth Advisors, LLC (RWA) an SEC Registered Investment Advisor. Financial Design Strategies, DBA Partners for Prosperity and Gina C Wells Financial Services, are not affiliated with RWA. Investing involves risk including the potential loss of principal. No investment strategy can guarantee a profit or protect against loss in periods of declining values. Opinions expressed are subject to change without notice and are not intended as investment advice or to predict future performance. Past performance does not guarantee future results. Consult your financial professional before making any investment decision.This information is designed to provide general information on the subjects covered, it is not, however, intended to provide specific legal or tax advice and cannot be used to avoid tax penalties or to promote, market, or recommend any tax plan or arrangement. Please note that Financial Design Strategies and its affiliates do not give legal or tax advice. You are encouraged to consult your tax advisor or attorney.Annuity guarantees rely on the financial strength and claims-paying ability of the issuing insurer. Any references to protection benefits or lifetime income generally refer to fixed insurance products. They do not refer, in any way to securities or investment advisory products or services. Fixed Insurance and Annuity product guarantees are subject to the claims‐paying ability of the issuing company and are not offered by Retirement Wealth Advisors, LLC. Million Dollar Round Table (“MDRT”) is a membership organization. Qualifying criteria for membership includes attaining specified levels of commissions earned, premiums paid or income earned on the sale of insurance and other financial products. MDRT membership requirements include the payment of annual dues, compliance with ethical standards, and maintaining good standing with an MDRT-approved professional association. The MDRT logo and/or trademarks are property of their respective owners and no endorsement of Gina Wells or Advanced Capital Group is stated or implied. MDRT and Retirement Wealth Advisors, LLC (RWA) are not affiliated.

For the detailed requirements of MDRT, please visit: https://www.mdrt.org/membership/requirements/

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